National Breastfeeding Week

Today marks the start of National Breastfeeding Week which will run until this Sunday 26th June. We love to celebrate all things breastfeeding and expressing every day but always look forward to this national celebration each year.
National breastfeeding milk

There has been an increase in the awareness of breastfeeding in recent years with new studies and research making the headlines each month, highlighting the ever-growing list of benefits for both mum and baby.There has also been a rise in the social acceptance of breastfeeding with high profile celebrities sharing breastfeeding selfies named ‘brelfies’ such as Actress and TV Personality, Kristin Cavallari  and even pumping photos like the Instagram post recently shared by Giovanna Fletcher, author and wife of McFly frontman Tom Fletcher.

The education on breastfeeding is continuing to rise and it is so inspiring to see mums across the UK campaigning to encourage breastfeeding and normalise feeding in public. Photography is a popular new medium to communicate this message with many photo series’ published including Breastfeeding is Beautiful set up by Medela Mum Adventures with Isla, Feeding in Public from maternity brand, Cloak and #whereareyoufeedingtoday which shows the range of places mums find themselves feeding their little ones.

We will be celebrating breastfeeding all week on our Facebook and Twitter pages with our weekly drop-in-clinic, special Q&A over on Mothercare a competition and much more! We hope you will join us but for now let’s remind ourselves just how incredible that liquid gold is with some amazing facts about breast milk!

1. Ready to Go

It is the ultimate all-in-one-meal and, amazingly, your body produces the right nutrients and volume of milk to match your baby’s needs and developmental stage. Smart, huh?

2. Packed with Nutrients

Research has shown that there are 415 individual proteins in breast milk. This is the ultimate high-protein diet! This reinforces the significant role breast milk has on infant growth and development.

3. Super Cells

Ready for some science? Your breast milk contains stem cells, which have the ability to become a load of different type of cells in the body. Stem cells are like gold dust to medical research and there’s hope that their presence in breast milk could mean they’ll also be boosting your baby’s development.

4. Taste Test

Breastfeeding is a great way to educate your baby’s palate. “We are all aware that what we eat is transferred to baby during a breastfeed which is of great benefit, but to learn that this transfer also potentially supports the infant to learn about tastes and flavour adds another dimension to the power of breast milk” says Lactation Consultant, Sioned Hilton.

5. Brilliant for Bonding

Breastfeeding is a great way to bond with your baby. Not only are you providing your baby with all the nutrients she needs, that all important cuddle time and skin-to-skin contact is a great way to find that mum-baby connection. What’s not to love?